2024 Web3 Marketing Predictions | What Crypto Marketers Need to Know | Ep. 79
Description
In this episode, Ty shares his five predictions for crypto marketing in 2024. He discusses the potential for fractional CMOs, the revitalization of media, the SEO shakeup, the rise of inexpensive content production, and the increasing popularity of real-life events. These trends are expected to shape the marketing landscape in the coming year.
Takeaways
- Fractional CMOs are becoming popular in the web3 industry, providing flexible and on-demand marketing executives for early-stage companies.
- The digital media space, both inside and outside the web3 world, is experiencing a revitalization, with more budget and advertising opportunities.
- Google's algorithms are changing rapidly, leading to a significant SEO shakeup and the need for companies to re-earn their rankings.
- AI technology is making content production more affordable, but companies need to focus on creating unique and high-quality content to stand out.
- Real-life events and conferences are gaining popularity, offering immersive advertising opportunities and attracting attendees with increased spending power.
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